All our websites are designed to be search-engine friendly and are optimised for maximum speed and compatibility whilst taking full advantage of the latest available design tools, techniques and styles such as Cascading Style Sheets (CSS).
We are able to ensure that your website conforms to all popular standards such as XHTML 1.0 and display perfectly in a variety of web browser from Microsoft Internet Explorer to FireFox.
Areas of design where we can help
- Homepage design to make that essential first impression
- Branding - Logo design and brand ideas
- Website menu and navigation design
- Content management templates for consistent page layouts and automatic styling
- Product catalogue and online brochure layout, imagery and structure.
- Adverts and promotions i.e. Product offers or limited time discounts.
- eCommerce shopping basket and checkout
- Banner and links to other websites
- Graphics, Imagery and artwork
- Flash Intro, movies
- User interface elements such as contact forms, enquiry forms and surveys.
We can offer complete solutions from design concept to a finished web-enabled product as well as more specific services such as providing a new look-n-feel an existing website or simply refining some images for better quality or performance.
Web design is important?
- First impressions really do count - Studies indicate that web users have a very selected viewing space when stumbling across any new website and spend very little time assessing the website before deciding whether or not to go elsewhere.
- Send out the right message - Websites should reflect your company image and be aimed at the target audience. If you know your business and your customers, we can provide the advice on how to tick all their boxes to ensure you never lose a sale.
- Reassure and instil confidence - essential for companies offering eCommerce shopping online as people will only buy if they feel confident that the website is legitimate and this involves a slick, smooth interface and solid reliable functionality.
- Competition - remember website must be better than your competitors! It is almost unheard of to not have a website these days so this means all your competitors are out there too so it's even more important to ensure that anyone landing on your website is suitably impressed not to bother searching elsewhere.
- Your website is your image - people will always check your website when they hear about your company. Even individuals who are looking to join your company or become a partner or supplier will almost always thoroughly work through your website learning as much as they can. So make sure your website is uptodate gives the right impression with good qualtity graphics and information.
- Websites can become brands - Many businesses have suceeded through online trading and the website and domain name has become synonymous amongst popular culture. If you invest in your website, it can take your business into new marketplaces and attract huge amounts of interest.
- Highlight weaknesses in your marketing strategy - Undertaking the process of having a new website designed or perhaps a company logo and theme, can be a demanding task if the job is to be done properly. Clients must be able to detail their requirements and provide information such as product/service imagery and text in order for designers to visualise a web solution. However this can often help a business become organised about their public image and marketing such as printed stationary, business cards, brochures etc.
What approach do Logical Micro usually take to web design?
Logical Micro recognise that every company sees the web differently for their business, but there is always improvements that can be made for a business. Therefore we usually go through the following process to achieve results which clients are very happy with:
- Informal discussion of the client's requirements and some options presented for further thought and brainstorming by both Logical Micro and the client organisation.
- A face-to-face meeting in order to collate information, capture some specific client requirements and sketch out and brainstorm any ideas.
- A solution's proposal from Logical Micro is put forward to the client
- Design concepts with screenshots / draft designs are shown to the client
- Feedback from client is fed back to the designers for tweaking and changes for final review
- Final design is produced for web media i.e. HTML, CSS and images.
For more information, please feel free to contact info@logicalmicro.com or simply call us on 0845 450 2231. We're always interested in assisting businesses to improve their website image.